Dr. Sana Irfan

Dr. Sana Irfan serves as the Marketing Director at SBP, bringing over 20 years of experience spanning both academia and industry. She holds a PhD in Marketing and has developed deep expertise in strategic marketing, consumer behavior, and sustainable marketing practices. With a strong ability to bridge theory and practice, Dr. Sana has contributed to the development of impactful marketing strategies that align organizational goals with responsible and ethical business practices. Her combined academic insight and industry experience enable her to drive innovative, research-informed marketing solutions. At SBP, she leads the development of marketing initiatives that enhance organizational visibility while promoting sustainability, credibility, and long-term value creation.